Welcome to Park Street Marketing Consultancy

Agile, flexible and responsive marketing consultancy as and when you need it

Asset management marketing requires the acumen for understanding financial markets and the vision to apply marketing principles in a creative, relevant and impactful way.

It sounds easy enough, but challenged by regulation and often lack of resource, many marketers struggle to achieve the day-to-day needs of the business, let alone develop an award-winning, industry-disrupting marketing strategy.

Having a trusted partner for a one-off project or ongoing support can be pivotal in achieving your marketing goals.

About

Founded in 2019, we take a collaborative approach with our clients, sharing our deep industry knowledge and expertise to help them effectively and efficiently deliver on their strategic marketing objectives.

Since 2022, Park Street Marketing also works in collaboration with The Scale Partnership – Financial, to extend our offering across planning, strategy and content creation.

Work

We work with clients from small fund boutiques through to large asset managers providing strategy, planning and campaign development for the UK, US and EMEA markets.

Additionally, we work in partnership with other marketing service providers to extend our offering across planning, strategy and content creation.

Our services include

Strategic Consultancy

From strategy and proposition development to go-to-market planning.

Content Marketing

From social media and website messaging to automated email strategies.

Collateral Production

From presentations and sales aids to corporate brochures and sustainability reporting.

Campaign Planning

From building awareness for your brand to targeted product positioning.

Project Management

From advising on agency selection to development of implementation processes.

Want to partner with us?

Get in touch

Team

Director Katy Jones has 20 years’ experience within Financial Services across a broad range of businesses. She has a robust understanding of products and asset classes and applies that knowledge to develop brand and strategic campaigns for asset management marketing teams.

Prior to Park Street Marketing, she worked with White Marble Marketing and before moving to consultancy she worked in senior roles for the likes of AXA Investment Managers, Federated Hermes and Jupiter Asset Management.

Katy has extensive experience in advertising, digital UX, IA, social and email automation, and in delivering integrated brand and product campaigns for Institutional, Discretionary, Adviser and End Investor audiences.

Park Street Marketing also works in collaboration with The Scale Partnership – Financial, to extend our offering across planning, strategy and content creation.